What this site is
A short set of buying guides: what to spend, lab vs natural, which specs matter, and where the prices are honest. It started as pre-proposal research notes and got cleaned up because friends kept asking for them. Read the whole thing in twenty minutes; that's the design.
How it makes money
Affiliate commissions. Some retailer links on this site are affiliate links — if you click one and end up buying, the retailer pays Wyllz a commission out of its marketing budget. Three things worth stating plainly:
- Your price is identical to visiting the retailer directly. The commission never comes out of your pocket.
- Commissions don't rank the recommendations. Every retailer writeup on the where to buy page names a weakness, because a recommendation with no downsides listed is an ad.
- No other revenue. No display ads, no sponsored posts, no selling your email — there isn't even a newsletter to get captured by.
What this site is not
- Not a jeweler. Wyllz holds no inventory and sells nothing directly.
- Not an appraiser. Whether your specific stone is well-priced is what certificates, 360° videos, and return windows are for — use all three.
- Not a financial advisor. The spending guidance here is common sense in writing, not personal advice. You know your situation.
Contact
Spotted something out of date, a broken link, or a retailer policy that changed? hello@wyllz.com.